National Day in China is the perfect time to promote your company through promotional products, here is a good example of this for the National Day 2011:
By using these 'goodie bags' you can increase brand identity and corporate recognition. Another good idea is to use collective clustering marketing for this type of mass marketing. Find Complimentors of your company and other local businesses to collaborate towards the cost for the 'goodie bags'.
Similar holidays are ongoing around the world, national holidays in China, Hong Kong and Malaysia.