Wednesday 31 July 2013

More Custom Floor Mats, More Money


PICK A MAT, ANY MAT!

Here at PromoMatting we offer indoor, outdoor, molded, and anti-fatigue custom floor mats. We also offer virtually unlimited choices for imprinting a logo, allowing you to customize the perfect mat for your individual needs. We use cutting-edge technology to print graphics with extremely high definition. Our mats are equipped with premium-quality rubber or vinyl backing to eliminate slippage while also minimizing the amount of dirt, dust, and debris that would otherwise settle in the doorway.

Promotional Mats as Useful Marketing Strategy

WHAT DO WE DO?


As a part of the promotional products industry, we know exactly how important it is to ensure that a brand stands out in the crowd. We also know that having an eye-catching logo is the only surefire way to create impressions on as many potential customers as possible. We take a lot of pride in our mats because they satisfy many roles, from marketing your brand to keeping your entrances pristine!

Southern Comfort Employs Promotional Mats

ARE CUSTOM DOOR MATS REALLY WORTH THE INVESTMENT?


A highly durable and aesthetically appealing product is only part of what we offer with our floor mats. Our products also provide significant financial advantages as a marketing tool. The average cost per impression for our custom floor mats is $0.005. That’s two hundred impressions for every penny that you spend! Talk about building brand awareness.

Promotional mats also offer significant sales impact, as shown from a recent study we conducted. When a local liquor store placed custom floor mats in front of displays and shelves, they experienced a combined increase in sales of approximately 43% for those brands. This drastic jump in revenue occurred in just a three -week period.

WHY DO THEY WORK?


Well, if you think about it, custom door mats are a source of advertising that has little or no competition. It’s like having the only commercial on TV! Custom floor mats are a tangible actual product that your customers can touch, feel, and connect with. Our mats make a great addition to any company’s marketing campaign as they help maximize brand recognition. Studies have concluded that more than 50% of consumers who come across a logo mat will remember the advertiser.

WALK ALL OVER US — WE ENCOURAGE IT.


Floor mat marketing is arguably the last frontier of advertising. There’s no reason why you shouldn’t take advantage of this untapped resource right under consumers’ feet! Don’t just take our word for it — the facts will “floor” you!

Frankie Gashler
Director of Marketing

HOW EFFECTIVE ARE MATS IN PROMOTION?


Interested to know how mats can be used as promotional tool? Check out some companies who have employed mats in their marketing campaign!
Add your examples in the Comment Section below.

Tuesday 23 July 2013

Classy High End Handbag as ULTA’s GWP


ULTA is now offering a high-end classy handbag worth $40 as GWP for their consumers! Simply purchase at least $30 worth of fragrance from ULTA online store or departmental store to be entitled! Hurry make your fragrance purchase with ULTA before the promo gifts run out of stocks.

Be mesmerized and take a look at the classy handbag that ULTA is offering as their GWP!

Classy High End Handbag as ULTA’s GWP


ULTA is a chain of beauty superstores in the United States, outfitted with a full-service salon in each store as well. ULTA carries a variety of cosmetics and skincare brands, men's and women's fragrances, and professionally licensed haircare products.

Many beauty departmental stores are actively offering promotional gifts to their consumers to help boost sales. Check out some promotions done by other companies recently:

Offering GWP to boost sales


By offering GWP, people would be attracted to spend on your products in order to be entitled to the free promotional gift! ULTA is now offering a very classy looking high-end handbag to boost their fragrances sales. Some people may even be willing to top up a few more dollars to be able to receive the free handbag. And this helps increase profits for ULTA as well.

Offering a high end GWP would be able to increase the perceived value of the gift. High-end gifts of good quality are definitely more attractive to people. Furthermore, these handbags are useful and practical since it can be reused more than once.

Branding your GWP increases brand awareness


Branding your promotional gifts would be able to increase brand awareness for your company! Even a simple imprinting of logo can help boost brand recall. When people carry these handbags out, other people would also be able to notice the brand logo. The handbags could jolly well act as a free walking advertisement for your company!

However, bear in mind not to over-brand these high-end gifts to maintain its value. We wouldn’t want to spoil the appearance of the classy bag with too much words and colours on it. A little advice could be to sew on a little cloth patch with your company name on it, at the side of the handbag.

Interested to find out more ideas on branding or promotional gifts? Do not hesitate to enquire from us! Get started with your very own GWPs to help boost sales.

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