Everyday millions of people upload blogs to the web - so what are the deciding factors on which blog gets viewed? People do judge a blog by its cover. That is why having a eye-catching title that makes the reader curious is so vital. Once you've mastered the basics of wordpress, this is the next step.
Here are our '5 Fantastic Ways to Create The Perfect Promotional Blog Post Title'.
1. Fine-Tune Your SEO Keyword
As mentioned in previous articles, one of the most important ways to be seen on the internet is a good SEO keyword. There are plenty of online resources to help you so be committed in researching the perfect keyword for your blog post.
Keywords such as: Branded POS display, Gift With Purchase, Promotional Branded Gift, Brand Activating Display, Promotional Products
Don't be too generic with the keyword you use to describe your product - but include it in the title and throughout the blog post. Use websites such as these to help you:
2. Keep It Short And Snappy
There are so many creative and informative blogs out there which no one sees due to them being non-search engine friendly. Keep your post titles below 55 characters - that is the limit at which google search engine will stop showing your post high in searches. You want be straight to the point.
Get down to the foundation of the blog purpose - What is your product? Why should I be interested to read about it? Give enough information that the reader is enticed to read, but leave enough ambiguous that there is a need to read your blog.
3. Fall In Love With Emotive Words
Give your title some punch by standing out with emotive language. Avoid words like 'good', 'bad' and 'cool' and focus on exciting, less common adjectives to stand out on search engines.
4. Make Use Of Trigger WordsPut yourself in the position of someone on a search engine looking for a post. How much of your title would likely be used in their search. Many readers google posts in the same style they would ask a person - Use words like 'why', 'who', 'what' and 'how' to increase your chance of being viral!
Why do I need this product? Who could I supply it to? How is my investment going to benefit me? These are the questions the reader will be asking themselves.
5. Write In Active Voice
Compel the reader to click your blog with engaging words that address them directly, rather than subtle writing in the subtle passive voice. If someone shouted 'You need this product!' it would be more attention grabbing than 'This product is needed by you'.