Wednesday 31 March 2021

Promotional Product Blogs in March 2021

Let's look at what the most prominent promotional products companies are talking about in March 2021. We will also raise some special days that are coming up in April 2021.

The Denver Promotional Products Blog wrote a blog about why branded employee merch is essential. The blog explored three benefits of why branded company merch is paramount to brand building and their top picks for employee gifts.

IGO PROMO - 24 March 2021

IGO Promo wrote a very informative blog on how to motivate your employees to stay active. Some of the tips include incentivizing staff to play sports, signing them up for gym memberships, keeping employees hydrated, and offering various sports products as employee gifts. Have a look and see how you can motivate your employees to stay fit and healthy!

Perfect Imprints - 24 March 2021

Perfect Imprints wrote an article about keeping updated with the latest fashion trends with custom fanny packs. With such a wide variety of fanny packs out there, what are your options? This blog dives deep and explained the reasons why fanny packs have come back into style and why you should use a fanny pack!

4imprint Promotional Products Blog wrote a blog about giving thanks for saving lives with branded reusable grocery bags. To show their heartfelt appreciation, Hawai’i Cord Blood Bank staff members gave reusable grocery bags to some families who donate as a tangible thank you gift. Do take a look at the blog to learn more about what they do!

Sourcing City News - 30 March 2021

Sourcing City News posted some product news on the brand new Oasis Flip Lid. The best-selling, insulated Oasis bottle is now available with some unique features such as a flip lid, making it perfect for sipping cool drinks this summer. It comes with a built-in carabiner, too, so you can attach it to a bag to ensure your cooled drinks are always right where you need them. Click on the photo below to find out more about this intriguing product!

The ODM Group - 30 March 2021

The ODM Group has written a blog about five reasons why a hands-free promotional door opener is a must-have. Contactless tools are among the products that have gained traction today. If there’s a touch tool for pressing elevator buttons and opening doors, there are also foot pedals for people who have no touch tools available. Head over to the blog to find out more about this hands-free promotional door opener!

Promo Marketing - 30 March 2021

Promo Marketing wrote an article about how Pepsi officially launched the Pepsi x Peeps drink, which combines the crisp, refreshing taste of Pepsi cola with the pillowy-soft and sweet Peeps marshmallow flavor consumers love. Follow the hyperlink to check out this refreshing new beverage that's hitting the shelves. 

Perfect Imprints - 30 March 2021

Perfect Imprints wrote a fascinating article about how an agency for email marketing can boost your business. It is vital that you stay relevant in your customers' eyes, and adding email marketing with an agency into your marketing strategy will ensure that. They examined why you should hire an agency to help with your email marketing and what type of company will benefit the most from it.

Upcoming Events in April

Now that we are coming to the end of March, here are some events that we can all look forward to in April!

2 April - Childrens' Book Day

3 April - World Party Day

7 April - Beer Day 

9 April - Internet of Things Day

11 April - Pet Day

20 April - Chinese Language Day

22 April - Earth Day

Tuesday 16 March 2021

Grossman Marketing Group Acquires PCI Creative

Grossman Marketing Group is a Somerville, MA-based promotional products distributor with Harvard University and Boston Celtics as their customers. They have recently acquired PCI Creative Group, a Stamford, CT-based distributor.

Grossman Marketing Group, which has a long family heritage of four generations running the business, provides a wide variety of marketing solutions such as promotional products to clients in industries that vary from financial services to law and education.

PCI Creative is a company with 35 years of professionalism and experience, which enlarges Grossman Marketing Group's influence and footprint in Connecticut through a firm that provides diverse solutions such as image and branding to web and digital design.

“Adding decades of marketing experience, along with an amazing reputation and legacy, in a region of New England into which we continue to see a steady influx of growth is truly an asset and another defining moment for our company,” said David Grossman, co-president of Grossman Marketing Group. “Broadening our relationships within the Connecticut market, a state in which we’ve had a presence for over 40 years ourselves, is a major priority for us, and we will continue to pursue that goal when ideal opportunities, such as this one, present themselves.”

The principal at PCI Creative, Anne Chiapetta, said that company leaders felt that it was time to take on a less active role in day-to-day operations and were looking for a company to “pass the torch.” She felt that Grossman was the right company to do so.

Anne Chiapetta, Principal at PCI Creative Group, LLC

“Their stellar reputation and the prestigious clients they have served, many for decades, ensures that our clients will continue to receive the same level of excellent, reliable and high-touch service to which they have grown accustomed,” Chiapetta said.

Grossman Marketing Group’s accession of PCI Creative Group indicates its third acquisition in the state of Connecticut within the past ten years. They formerly acquired  Fleet Business Products of East Hartford in November 2015 and ASAP Inc. of Norwalk in January 2013. The firm united its Connecticut operations into a Hartford office established in the mid-1970s. Other acquisitions by Grossman include Advantages in Marketing (AIM) of West Springfield, MA in 2019 and Manchester, ME-based Premier Marketing Group in 2017.

Apart from Boston Celtics and Harvard University as Grossman Marketing Group’s house-hold name clients, other well-known clients include Boston Bruins, Brigham & Women’s Hospital, Massachusetts General Hospital, athenahealth, Novocure, Columbia University, Tufts University, Hewlett-Packard, John Hancock, L.L. Bean, Zipcar, CVS, and the International Academy of Arts and Sciences (Emmy Awards).

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