Tarte is offering their customers a brand new promotional product. The cosmetic brand is giving away a branded cup with all purchases of $50 and over.
The promotion by the Tarte cosmetics is clearly aimed at lovers of the brand and make up collectors. The brand will be aware that although the product they are offering is not make up related, beauty fans will love a collector’s item from their favourite brand. The design also follows the branding colours of Tarte, and with the gold detailing on the cup which is very aesthetically pleasing.
Why we like the gift with purchase promotional idea for make up brands?
This custom promo product provides customers with something they can associate with the brand, aside from their main make up products. In addition, this product itself is not the standard branded cup that you see. Majority of the space on the cup is not the brands logo but a quote in a style that is reminiscent of the quotes on social media, for example Instagram. This allows the brand to reach potential new customers, with a product that uphold the brands reputation and core.