Friday 13 April 2012

Gift with Subscription - Promotion by Time Magazine.

Gift with Subscription promotions are an excellent way to boost readership of your magazine.  Subscribing for yearly issues means that publishing houses get steady orders.   Readers avail of cheaper prices and there is more...

Increasingly, magazines are using Gift With Purchase mechanism to give readers more incentive.   On a recent trip to Thailand we saw that Time magazine ran 3 separate Promotional Product offers if you place an order with them.

What do you think of this promotional bag?

See also our Covermount blog for more ideas using on-pack promotions to boost sales.

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