The Adirondack Phantoms (American Ice Hockey team) have given us an example of a great sports promotional campaign. As part of their seasonal promotions the company is giving away a whole host of branded goodies!
- Jimmer Fredette Bobbleheads
- Youth Jerseys
- Winter Hats
- Team Posters
Using items like bobbleheads can be unique and catch the customers eye. However, remember to use someone famous to endorse the company or a character from a marketing campaign. Nobody wants a bobblehead of a CEO they have never heard of!!
This example of a bobblehead shows us that promotional products can be fun as well as a useful tool for gaining corporate identity!