Thursday 21 May 2020

#PromoProducts - 500 Key People on Twitter

We followed the hash tag #promoproducts on Twitter to track all the tweets in our industry. As a Promo Gift blog, where we publish articles on promotional products case studies, successful marketing campaigns and interviews from thought leaders in the industry.

We are constantly reviewing and tracking what is going on the promotional products industry. Looking for new inspiration and trends of promotional products to keep ourselves as well as our readers as updated as possible.

Tracking the hashtag #PromoProducts

We gathered information from the tweets with the hashtag #promoproducts and formed the wordcloud below. Each word size is varied based on the frequency of mentions, the bigger it is, the higher the number of mentions. Do you see yourself in this wordcloud?  

Leave a comment or suggestion on what might be missing.  Given so many in our industry have pivoted recently, I am surprised no mention of PPE !!

Looking at the wordcloud, we can immediately tell "marketing" and "branding" stands out the most, apart from promoproducts. This is expected as the main purpose of promotional product is to market your brand to an audience.

We can also see a prominent appearance of "custom" this is due to the increased importance of customisation of a promotional product tailored to the needs and personality of your brand. The level of customisation not only gives customers what they want but also forms a closer bond between the customer and your brand.

This word cloud is a great way to find out what people in the industry are interested and tweeting about. As a fast moving and thriving promotional products industry, this enables us to see the growing trends and trends that stick.

Top Tweeters for #Promoproducts 

We also tracked the top users on Twitter over 5000 tweets on this topic and who used the hashtag #promoproducts. Hashtags not only categorise content on Twitter and makes your profile easier to discover by users. They are a highly effective way on social media platforms to boost followers, your brand visibility and engagement while expanding your reach on the platform.

Here are some of the top users on Twitter in the industry that used the hashtag #promoproducts to spread the word on promotional products on social media and the number of times they used the hashtag. It takes dedication of tweeting to spread the word!

Promotional products are an amazing way to shape the way you want your brand personality portrayed to your customers. Customisation takes promotional products up a notch, and these products come in many forms for choosing which suits your marketing campaign the best. Whether it is gift with purchase, POS displays, on-pack offers or corporate gifts, you are spoilt for choice! Using these tools effectively can boost revenue and drive sales for your brand.

Keep up to date in the Promotional Products Industry

Get a spark of inspiration from some of our top picks of promotional blogs in the last month of April. Find out what the leaders in the industry are up to and what they have to say of the upcoming trends of promotional products!

Top 7 Promotional Products for April 

As we are spending time at home take a look at a list of promotional case studies that we really enjoyed. Look at some of the insights and different perspective companies have towards promotional products. From Covid19 related products, information on print marketing and even promotional umbrellas.

If you are interested in promotional products. Don't hesitate to contact us for a guest blog or interview publishing on our page. The sole purpose of publishing guest blogs is to spread inspiration on case studies from leaders in the industry. It is a completely free service, where the blog will be credited to your company. contact us

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