This month, top 40 distributor iPROMOTEu announced industry veteran, Joe Hoffmann's employment into the company. Hoffmann will join the brand as their VP of vendor management. With over 23 years of industry experience, he will oversea all aspects of the distributor's vendor interaction and supply chain.
According to Ross Silverstein, President and CEO of iPROMOTEu, “Joe will be a great addition to our team, and we’re excited to have him on board,” said in a press release. “His experience and knowledge will have an immediate and significant impact on the wide variety of vendor services we provide our affiliates.”