Friday 19 June 2020

How Does China Design Products? Check Out #127thCantonFair

Mindsparkz works with Chinese factories to design for export markets. How Does China Design Products and how do I access the best in class products? Well, we have been tracking one of the largest trade fairs on Twitter, with the hashtag #127thCantonFair. We love the greatest minds in the promotional products community coming together to spread innovation and creativity in the designs of and their products. Continue reading to find out fresh findings about what industry leaders are up to on Twitter and how Mindsparkz can help you unleash your creativity to form promotional products for your brand.

Tracking #127thCantonFair on Twitter

While Mindsparkz isn’t a promotional products business or factory, we are a full service design agency specializing in designing promotional merchandise since 2013. Creating high-quality designs with manufacturing in mind for export markets.
For the past week leading up to the beginning of the Canton Fair, 15 June. Mindsparkz tracked hashtags on Twitter relating to the trade fair, to find out the fresh and ongoing insights on this global event. Continue reading for the fresh findings from the past 2 weeks we found on Twitter! 

It is no surprise that in the weeks leading up to one of the biggest trade fairs in the world, the engagement on Twitter with the #127CantonFair began to rise. The Canton Fair has grown to become one of the most well known and well respected trade fairs in the promotional products industry. It is a way of the community in the promotional products industry to come together and share innovative ideas within each industry. 

What can we look forward to on #127thCantonFair

As we look through the Tweets we tracked, we came across interesting ways companies are adapting to the virtual switch of the Canton Fair. Instead of physical booths, companies have been preparing set ups for virtual booths, in the image below. With links that will lead you to their exhibitions. How cool is that ?? Companies like Hvacstar have set up to prepare for the online showcase of their booths!

Companies like Hvacstar have set up to prepare for the online showcase of their booths!

Experience Cloud Crowding Streaming with the most high-tech brands and discover innovative products

In times of crisis and change we see brands unleashing creativity in their business! Other brands like Hune, have prepared an online introduction to their products

What have Tweeters been saying?

We formed the word cloud above from the data sets of Tweets we collected over the past two weeks. The sizes of the words vary from the frequency of the words, the larger the word the higher the frequency. The words that stand out as seen are “online”, “trade”,  “suppliers”, “chat”, “import” and “export”

In this coming 127th Canton Fair that is going to be held online is something people can take advantage of using the benefits of online platforms and reaching out to a wider audience globally. With the exhibitors and exhibits present there will be factories who act as suppliers for promotional products which will be prominent in the trade fair. We also believe in the time where physical interaction isn’t possible, chats and communications becomes more important this year! As brands come together as a community there will be trade ongoing, with the importing and exporting of ideas and products over this fair.

Here are the top users on Twitter! Do you see yourselves?

Being able to have the fair physically present or having it virtually like this year, Twitter engagement plays a significant role in the days leading up to and during the Canton Fair. It allows for direct engagement from brand to customer, start conversations, begin retweeting and get your product and exhibitions out there! Do you see yourself as part of the top influencers with #127thCantonFair?

How can Mindsparkz Help?

Mindsparkz is full service design agency providing high-quality designs with manufacturing in mind for our clients. Although we are not a promotional products agency, we are just as excited for the 127thCantonFair and will keep our readers updated on this very anticipated trade fair. With the tons of inspiration and innovative ideas brands will see during this trade fair, Mindsparkz can help you bring your inspiration to life! We are a team of experience designers who are dedicated to designing promotional merchandise in the best interests on our clients. Don't hesitate to contact us! We'd love to here from you!

Keep a look out for more updates on the 127th Canton Fair!

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Phone: +(86) 0756 6812218

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